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2023 Nashville Pride Festival Recap







Take a look back at the 2023 Nashville Pride Festival & Parade!






Each year the festival features top-rated entertainment on three stages, a dynamic Kids and Family Area, Youth Area, and over 225 vendors featuring local not for profits, artists, and businesses.

2023 Nashville Pride Festival & Parade Promotion Reels



Attendance



Attendance continues to increase with total attendance at the Parade and Festival totaling 125,000+ for festival weekend.


More than 45,000 people marched in, or cheered on the Parade!

Marketing

Marketing-At-A-Glance

Social Media

The festival is marketed aggressively through major social media platforms before, during, and after the event to increase exposure. The following are examples and results of marketing on various platforms.


Check out Nashville Pride's NEW TikTok presence:

Official Account

Discover


Website

Our custom website is maintained year-round for Nashville Pride

Festival sponsors are displayed prominently throughout site

The website is cross-marketed with media partners increasing your brand exposure

Digital + Print Marketing

The following are examples of marketing materials created for the festival. Advertising ran in local publications including The Nashvillian, Nashville Scene, Do615, Lightning 100, Connect, and others, with a total estimated marketing reach of 3+ million.


See more 2023 Nashville Pride Festival & Parade Promotion Reels


Billboards

Multiple digital billboards appeared throughout Nashville leading up to the event.

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Press / Media Coverage

Word gets out in a diverse variety of ways, and this year's media coverage was vast. Take a peek at some of the visibility Nashville Pride received in 2023!


See additional Press/Media coverage


First Lady Dr. Jill Biden

We welcomed First Lady Dr Jill Biden to our Equality stage on Saturday afternoon!

Read about the visit in The Tennessean!

Festival



Take a look back at a powerful and impactful year for Nashville Pride Festival!

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Parade



Pride Parade

2023 Parade participants included...

1. The MotoSisters Collective

2. Xpression

3. Tennessee Vals

4. PFLAG Nashville

5. Grand Marshal

6. Grand Marshal

7. Mr Nashville Pride (Jupiter)

8. Ms. Nashville Pride (Delta Granta)

9. Nashville MX (Salem LeStrange)

10. Mr/Miss Trans

11. Lamada Car Club

12. Nashville Pride Pageant Former Winners

13. Mac Productions

14. Oasis Center Pride ERG

15. Nissan

16. Nashville Mayor's Office

16. Nashville Metro Council

17. Bridgestone

17a. Nashville Predators

17b. Nashville Davidson County Register of Deeds

18. Play Dance Bar

19. Mars Petcare

20. Davidson County Democratic Party

21. Nashville in Harmony

22. Dollar General

23. More Light Presbyterians

24. Healing in the Margins

25. DaVita Kidney Care - Team Music City

26. Gresham Smith

27. Polsenilli

28. Music City Prep

28. Chosen Family Medicine

29. Dell Technologies

30. Matryoshka Coffee

31. Regions

32. WSMV

33. Second Harvest Staff for Pride

34. Tito's Handmade Vokda

35. Amazon

36. The Contributor, Inc.

37. Virgin Hotels

38. Capgemini

39. Jewish Nashville Welcomes You With Pride

40. New Covenant Christian Church

41. Soho House Nashville

42. Journeys/Genesco

43. Metro Nashville Public School

44. Warner Music Group

45. Wasserman Music

46. Little Morals: Nashville Rocky Horror

47. Fruits Hair Lab

48. Ranch Hands Cowboylesque

49. Nashville CARES

50. Conexión Américas

50a. API Middle Tennesseee

51. Vaco/Morgan Franklin

52. American Foundation for Suicide Prevention

53. Nashville Roller Derby

55. Anzie Blue

56. Lifepoint Health

57. MashUp! Nashville

58. Pins Mechanical Co. (Rise Brands)

59. Nashville Gender & Sexuality Alliance

60. Ingram / Nashville Soccer

61. Kimpton Aertson Hotel

62. GEODIS

63. Caterpillar Financial

64. Sony Music Group / Sony Music Nashville

65. US Bank Home Mortgage

66. St. Ann's Episcopal Church

67. Jeni's Splendid Ice Creams

68. Tennessee Tristar Color Guard

69. HRC

70. AllianceBernstein

71. GracePointe Church

73. HotMess Sports

74. Vanderbilt University

75. Sheraton Grand

76. MurfreesFurs of Middle TN

77. Tennessee Titans

78. Sexual Assault Center

79. United Methodists of Greater Nashville

80. Covenant of the Cross

81. Davidson County Sheriff's Office

82. Vanderbilt University Medical Center

83. J.P. Morgan Chase & Co.

84. W Hotel

85. Curtis Braly

86. Under Armour

87. Fleetcor

88. LGBTQ REAL ESTATE ALLIANCE

89. Christ Church Cathedral

90. The Mechanical Licensing Collective

91. FiftyForward

92. CMT / Paramount

93. WME

95. HCA Healthcare | TriStar Division

96. Lightning 100

97. Motive

98. Schneider Electric

99. Belk

100. KL Gates

101. Kroger

102. Built Technologies

103. Nordstrom Nashville

104. Nashville Peace and Justice Center

105. Official Liverpool Supporters of Nashville

106. Bass Berry & Sims

107. T-Mobile

108. Conductors L/L

109. Cummins

110. Nash Cheer (Nashville Cheer)

111. Asurion

112. REI

113. We Are One Recovery

114. The Table

115. Amedisys

116. Matt Wiltshire for Mayor

117. Curb Records

118. TVA

119. Nashville Bar Association

120. Deloitte & Touche LLP

121. Baker Donelson

122. Google

123. Opry Entertainment Group (Ryman Hospitality Properties)

124. Panera Bread

125. Torrey McDowell

127. Nashville Pagan Pride Day

128. Slide Pieces

129. The Holistic Connection

2023 Grand Marshals

2023 Award Recipients




See additional Parade photos

Entertainment

Performance Stages

Every year the festival features top-rated entertainment on multiple stages. This year we welcomed FLETCHER, Fitz and the Tantrums, Saucy Santana, and so many more outstanding and diverse artists on 3 stages...

EQUALITY STAGE

STONEWALL STAGE

RAINBOW STAGE (Curated by rnbw)

See additional Entertainment photos


Kids & Family Area

Kids & Family Area

Presented by Tennessee Titans

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See additional Kids Area photos

Youth Area

Youth Area

Presented by Oasis




Misting Station

Thanks to NPS Pharmacy, everyone had a place to cool down!


See additional Misting Station photos

Water Refill Station

Keeping attendees hydrated is a priority each year with our onsite Water Refill Stations


Queer History


NEW this year, Nashville's Queer History had a presence for all to learn about



Lay of the Land

See where everything happened!

Festival Map


Additionally we had an Interactive Parking Map on our website to ease attendees in finding parking for the festival.

Official Merchandise

Official festival merchandise was expanded this year as another way to support Nashville Pride this year (and year-round!)






Vendor Marketplace

Take a brief stroll back through our Vendor Marketplace!


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Drag Performances




Photo Ops

(Our Thanks to Fort Houston!)

"Stop, Smile and

S(L)AY P R I D E!"

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VIP Area and

Friends of Pride Lounge

VIP Area and Friends of Pride

VIP Weekend Benefits

  • Commemorative Festival Wristband for expedited access to the festival
  • Exclusive VIP Area with shade, seating, and tables
  • Dedicated VIP Cash Bar with 5 drink tickets per day
  • Gourmet Meal each day
  • Grab and go snacks with unlimited soda and water
  • Private Side Stage viewing area
  • Air Conditioned Restrooms
  • Phone Charging Stations
  • Complimentary Admission to Nashville Pride Kick Off
  • VIP Gift Bag


Friends of Pride Weekend Benefits

  • Commemorative Festival Wristband for expedited access to the festival
  • Full access to the festival VIP area and exclusive Friends of Pride Lounge
  • Open Bar in the Friends of Pride area from
  • 11AM-2PM each day
  • Dedicated Friends of Pride Cash Bar with 5 drink tickets per day
  • Gourmet Meal each day
  • Upgraded Friends of Pride snacks and treats throughout the weekend
  • Unlimited Soda and Water
  • Shaded area with tables and seating
  • Private Side Stage viewing area
  • Air Conditioned Restrooms
  • Complimentary Admission to the Nashville Pride Weekend Kick Off
  • Commemorative Pride Pin
  • VIP Gift Bag


See additional VIP and Friends of Pride photos

Sponsors & Partners

Thank you for your continued support of Nashville Pride!

THANK YOU to our 2023 Sponsors






See additional Sponsor-featured photos

If you're interested!

...see additional event photos

For information on sponsorship
​opportunities, please email [email protected]

The information on these pages is confidential and proprietary and solely for the use of clients of Good Neighbor Festivals.

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